About This Course

The course is designed for individuals who want to systematize creative thinking and generate innovative projects. The course covers the fundamental stages of idea development, problem identification, trend analyses (sociocultural, technological, economic, etc.), field research, and validation methods.

Participants will learn how to validate their ideas using lean entrepreneurship principles, identify their target audience, and develop solutions that meet market needs. The different phases of technology ventures and the full idea development cycle are also examined in detail.

This training serves as a guide for anyone looking to create new business ideas, enhance existing projects, or achieve success in their entrepreneurial journey.

Who Can Participate?

This course is suitable for entrepreneurs, startup founders, product managers, innovation specialists, R&D and business development professionals, individuals interested in marketing and trend analysis, investors, business model developers, and anyone who wants to learn how to generate new ideas and master validation processes.